Búfalo

The presence of the brands in such important national festivals as the Corona Capital (with more than 255,000 attendants per event - one event a year) for creating engagement into the target public.

The graphic design for the hospitality inside the festival was designed; the concept about creating a urban tribe was conceptualized designing a tent with a mix of urban motives and native american style.

Different activities were done inside the tent, along other contest and prizes that were given to the participants during the festival.

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